If you’ve awoken to the year 2021 via a lengthy Rip-van-Winkle-esque slumber, welcome. Please call us. We have a lot to talk about.
For everyone else, you have zero excuse. Be honest with yourself and admit that you, like every other person on Earth, spend 1/3rd of your day watching cat videos on YouTube. And you love it.
But if you’re more about numbers than cats, consider that 81% of your U.S. based competitors use video to market themselves and their products. By 2022, online videos will make up more than 82% of all consumer internet traffic — 15 times higher than it was in 2017. And that all makes perfect sense when you consider that 69% of your customers would rather learn about a product or service by way of video than other traditional marketing materials.